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Keith deliberates over strong solutions available for the post-cookie era - with two of our partners (LiveRamp and SEMCasting), Pontiac's contextual targeting capabilities, and what we can expect with Native advertising.
Programmatic Mechanics is proud to announce Shanon Siegel has joined our sales planning team.
Our CEO and Founder, Keith Gooberman is a judge for the AdExchanger Awards, recognizing the strongest achievements in the past year by leaders in the marketing and media industries.
Programmatic Mechanics is proud to announce and welcome JC Medici to join as Regional Director of the Mid-Atlantic.
Pontiac Intelligence, LLC., a subsidiary of Programmatic Mechanics (ProgMechs), is moving to OPEN BETA, now allowing any user to sign up and test the platform using a credit-card.
Header bidding, how it started and how it's evolved today in our programmatic ecosystem.
How does your digital media campaign execution and spend relate that of the top fútbol clubs in Europe...?
Advertising seeks to convince an individual or a group of individuals to take a certain course of action. The goal of advertising is persuasion, and for as long as humans have sought to influence each other, advertising has been around in one form or another