Post-Cookie-Era Update Feb 2021

Post-Cookie-Era Update Feb 2021

Is addressability coming to an end?  No, but policy changes will impact about 50% of today’s addressable scale.  If implemented, digital advertising will dramatically change with these alterations. In this blog post I explain what changes are around the corner,...
A Letter from our CEO About the Coronavirus

A Letter from our CEO About the Coronavirus

To our valued employees and clients, As we continue to navigate and understand the novel Coronavirus (COVID-19) crisis, our hearts go out to all those affected. I want you to know that we consider you a part of the Programmatic Mechanics (ProgMechs) family, and we...